Amber Kunde

Why Inconsistent Marketing Costs You More Than You Think Imagine if going to the gym worked the way most people think marketing does. You walk in once, lift one weight, look in the mirror and ask, “Why don’t I have six-pack abs yet?” It sounds ridiculous, but that’s exactly how many small businesses approach marketing. They post once, don’t see customers lining up the next morning, and decide social media “doesn’t work.” In reality, consistent marketing isn’t about creating customers...

(And yes, we handle it) If you’re a small business owner, you’ve probably heard that you “need SEO” without anyone really explaining what that means in plain language. So let’s strip out the jargon and talk about what SEO actually is, why it matters for your business, and what it looks like when you do it the GoldStar way. First things first: What even is SEO? SEO is Search Engine Optimization. Now imagine you have a lemonade stand. Your lemonade stand is your Business website The street is...

If your social media feels busy but pointless, this shows you how to make it actually work for your business.